Case study: Developing a 5-year Visitor Experience Plan

Earlier this year I worked on a 5-year Visitor Experience Plan with a Museum in Auckland. Little did we know that its launch would be followed by a global crisis and museum closure.

It was great to hear now that it was useful for planning during Covid-19 and that it will be activated across the organisation even more over the coming months.

I have summarised our approach in a case study that you can find here.

Thank you to Steven Fox and MOTAT, and to my co-collaborator Sally Manuireva.

Steven Fox, General Manager Museum Experience, with Sally Manuireva and Sabine at the staff launch of the Visitor Experience Plan in MOTAT’s Aviation Hall

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Author: sabine.doolin

Strategy consultant working with the cultural sector

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