Inspiration

Why organisations need data advocates

2/4 of Colleen Dilenschneider’s steps to a data informed cultural organisation

Bringing the data to life – here is step 2 of Colleen Dilenschneider’s path to becoming a data informed cultural organisation: The Few, The Proud, The Nerdy – Why Your Organization Needs Data Advocates (2/4)

From my experience working at Tate, I support this 100%. Research and data alone are not enough to become data informed. It requires a lot activation to get people to understand, embrace and eventually act on research findings. Investing in insight is great, but investing in its activation will get you the return.

As Colleen suggests, “data needs:

  • an insider who knows what the findings mean
  • a storyteller who shares the story that the data tells
  • a translator, so it isn’t misunderstood
  • a champion, so it is kept front and centre”

Read Colleen’s article here.

Is price a reason for low engagement – or just an excuse? Tim Baker on (mis)conceptions of pricing in the arts

Tim Baker about (mis)conceptions about pricing in the arts.

Using findings from The Art of Pricing survey they had conducted recently, Tim Baker of BakerRichards wrote a thought-provoking article about conceptions and misconceptions of pricing in the arts. He suggests it’s time “to start a serious debate about the true meaning of affordability in the arts”.

Louvre training refugees as tour guides

The concept developed by Berlin’s museums is inspiring other museums

Inspired by Berlin’s award-winning initiative ‘Multaka‘, training refugees to lead museum tours for their peers in Arabic, the Louvre is starting a similar scheme following two museums in England.

What it takes to become a data-informed cultural organisation (1/4)

It’s more than just data

Some great insights into becoming a data-informed cultural organisation can be found in a mini-series of Colleen Dilenschneider, of US research agency Impacts, on her blog.

Her blog on the first step of data collection is out now with some useful explanations of types of research, what to measure and how to get the data.

But data is only the start, of course, and the culture change involved is not to be underestimated. Look out for the other three of the four steps she proposes over the coming weeks: data interpretation, data acceptance and data integration.

Museums and tourist boards at odds over cultural tourism

Interesting findings from a new survey on cultural tourism

Tourism professionals believe investment in arts and culture over the past five years had been the “the key driver in changing the perceptions of their city”. 

However, one in three museums are unlikely to collaborate with tourism brands, and three quarters think a stronger focus on tourism could clash with their educational goals.

— Read on www.artsprofessional.co.uk/news/museums-and-tourist-boards-odds-over-cultural-tourism

Power and Privilege in the 21st Century Museum

A new report published by the UK Museum Association

A new report published by the UK Museum Association highlights the challenges of inclusion in museums and gives practical insights and tools for change across a range of themes in short articles by practitioners: Power and Privilege in the 21st Century Museum

5 Things That Are Everyone’s Job in Cultural Organisations

A great post by Colleen Dilenschneider highlighting the importance of cross-departmental collaboration for developing audiences: www.colleendilen.com/2019/08/28/stepping-out-of-the-silos-5-things-that-are-everyones-job-in-cultural-organizations/