QWB Lab

Unlocking the value of culture by measuring wellbeing

QWB Lab (Quantum Wellbeing Lab) is a new initiative, a joint venture of InsightUnlocked with economic design firm BureauHaus, with the mission to unlock the value of culture through measuring wellbeing.

We want to realise the true value of Museums, Art Galleries and Cultural Heritage Sites by understanding the wellbeing they generate for us, our communities, and our cities.

He toiora kei te pīwai kuinga rau
There is well-being at the water source of a hundred streamlets    

To find out more, see the QWB Lab website, subscribe to our monthly newsletter or simply get in touch, we are always happy to talk.

© QWBLab Limited 2023


QWBLab Limited, trading as “QWB Lab”, registered in Auckland, New Zealand.
NZ Business Number 94-29049767827
GST number 134-740-205